Riddell

Riddell – Innovative Helmets and Protective Gear for American Football

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Riddell is a leading brand in protective equipment for American football, globally recognized for its innovative helmets and advanced technologies. Riddell sets the standard in player protection with products like SpeedFlex helmets, which feature flexible impact absorption systems. Constantly advancing helmet, shoulder pad, and protective gear technologies, Riddell maximizes player safety at all levels.

Key Features:

  • SpeedFlex Technology: Designed to reduce impact forces through innovative flex zones.
  • InSite Impact Response System: A built-in system that tracks impact data in real-time, helping reduce injury risks.
  • Ergonomic Design: Riddell helmets offer superior comfort with customizable fit for professionals and amateurs alike.

Why Riddell?

  • Safety through Technology: Riddell utilizes the latest helmet advancements to provide players with maximum protection on the field.
  • Ergonomic Comfort: Designed for both safety and comfort, Riddell’s protective gear ensures players can perform at their best.
  • Trusted by Professionals: Many professional football players and teams rely on Riddell to protect their athletes.

Perfect for Players at Every Level

From youth to professionals, Riddell offers unmatched protection, comfort, and innovation to keep every player safe on the field.




Your American Football Shop, specialized for 20 years

American football isn't one department among other sports here, it's where we started. For 20 years our team has been kitting out players, teams and clubs, from a first set of gear to complete team equipment.
You'll be advised by people who have played the game themselves and know why a helmet has to fit differently than it looks.
Helmets, shoulder pads, gloves and cleats are all available from us online. We ship within Germany, Austria and Switzerland, throughout Europe and worldwide, so if you're playing a season or two over here, your gear reaches you wherever you're playing.
On top of that come our own brands Rookie GOAT, Full Force Wear and BADASS, developed for the needs we know from 20 years of practice.
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