Blue Vikings

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We are using a Java-Script Plugin from uptain GmbH (?uptain-Plugin? https://www.uptain.de) for the improvement of the interaction with our visitors. This allows us to analyse your use of the website and improve the customer approach (e.g. via a dialogue window). We collect information about your usage behaviour, including cursor movement, length of stay, clicked links and (if applicable) information provided. The legal basis for the processing is our legitimate interest in direct marketing and providing our website (Art. 6 Abs. 1 lit f GDPR). As a processor uptain GmbH is acting on our behalf and is strictly bound by our instructions. We will not transfer the information to third parties (unless we are obliged by applying law). If and to the extend the information collected by the uptain-Plugin contains personal data this data will be deleted immediately after your visit to our website.

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Google Ireland Ltd ("Google"). Google verwendet die erhobenen Daten, um nachzuverfolgen und zu untersuchen, wie diese Webseite/App genutzt wird, Berichte über ihre Aktivitäten zu verfassen und diese gemeinsam mit anderen Google-Diensten zu nutzen. Google kann die erhobenen Daten verwenden, um die Anzeigen seines eigenen Werbenetzwerks zu kontextualisieren und personalisieren.

Mit dem Google Ads Conversion Tracking können wir unseren Werbeerfolg im Google Werbenetzwerk messen. Wir schalten Werbung im Google Werbenetzwerk, damit unsere Angebote besser gefunden werden. Wir versuchen dabei Werbung so optimal wie möglich zu gestalten. Auch um Werbekosten so gering wie möglich zu halten. Dies spiegelt sich in unseren Preisen wieder ;)

Ihnen wird relevante Werbung angezeigt und Ihr Surfverhalten dient der themenbasierten, nicht personenbezogenen Analyse.